The Poster — 1-minute pitches
One spoken pitch per app, each written to land at about a minute at a natural pace (130–140 words). Structure is the same every time: hook → the enemy → what we do differently → proof → the line they remember. Read them aloud once and they're yours.
🟩 RutinaGrid
Keep the streak, lose the guilt.
The enemyEvery habit app sells you the same guilt. Miss one day, your streak dies — and the fix is always behind a paywall. One popular app caps you at four habits for free and charges extra just to see your own grid on your home screen.
What we do differentlyRutinaGrid flips that. Ten habits free. The grid widget free. And streak protection you earn instead of buy: complete a week and you bank a freeze that automatically covers a missed day. A late flight, a sick kid, a brutal week — your streak survives it. And if you truly slipped, you can repair yesterday, honestly, once in a while.
Proof + closeEverything lives on your phone: no account, no cloud, and your data exports in one tap. In Spanish, French, and English. RutinaGrid: keep the streak, lose the guilt.
Delivery: conversational, slightly indignant on the first paragraph — you're naming a scam the listener has already felt. Slow down on "earn instead of buy." Land the last line like a slogan.
✉️ Cartas FR↔ES
The French that Spanish tries to trick you out of.
The trapSpanish speakers learning French have a specific problem nobody builds for. The big apps teach French as if you spoke English — and Spanish speakers face traps nobody warns them about: words that look identical in both languages and mean something else entirely. Large doesn't mean largo. It means ancho.
What we do differentlyCartas is built only for this: French, for Spanish speakers. Every word is curated and audited by a native French speaker — gender, register, pronunciation — with the false friends flagged in red before they can fool you. Reviews are scheduled by FSRS-6, the state of the art in spaced repetition, so each word returns exactly when you're about to forget it.
Proof + closeFully offline. No account. No subscription — twenty-nine dollars, once, yours for life. Cartas doesn't teach French in general. It teaches the French that Spanish tries to trick you out of.
Delivery: pause a full beat after "It means ancho" — that tiny surprise is the pitch. The rest is calm confidence; end slower, word by word.
📄 DocuES
Your documents, on your phone, accepted the first time.
The momentEvery Spanish speaker knows this moment: the government portal rejects your document — too heavy, wrong format — and the scanner app you grabbed wants an account, stamps a watermark, and starts a weekly trial you never asked for.
What we do differentlyDocuES is the opposite. Scan, merge, split, compress, sign, and extract the text of your documents — completely offline, no account, no watermark, no trial trap. It was designed around one fear: losing the only copy of an irreplaceable document — an acta, a contract, a signed agreement. So every file is saved atomically and verified, with old versions kept and thirty days of trash, before the app ever dares to say saved.
CloseThere's even a one-tap button that shrinks a PDF to exactly the size the portal accepts. DocuES: your documents, on your phone, accepted the first time.
Delivery: tell the first paragraph like a story you've lived — everyone has. "Before the app ever dares to say saved" is the trust line; give it weight. (No screenshot yet — DocuES's theme and store pack land next; the stamp stands in.)
Poster added Oct 26 at Carlos's request. Scripts are written to the apps' shipped positioning — generous-free for RutinaGrid, audited human content for Cartas, the honest offline tool for DocuES. If a pitch ever contradicts a listing, the listing wins and this page gets fixed.